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DATAGRAPHIC INTRODUCE CLEANMAIL

Cleanmail is an easy way to send letters and reduce your mailing costs. It’s ideal for small-volume mailings. We’ll show you how your customer can make the transition to Cleanmail, allowing them to start making significant savings on their mailing costs.

“Datagraphic encourage their clients to make savings on postage costs.
Cleanmail achieves this with low cost prices for mailings of 1000 or more First or Second class items with correct or machine readable addresses."*

*Mark O'Brien, Lead Customer Operations Manager, Royal Mail Group plc
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What exactly can be sent?
Cleanmail is available to customers whose mailings consist of at least 1,000 letters of approximately the same weight per delivery speed (1st or 2nd class) They can send any item that falls within the ‘letters’ format:

Maximum weight: 100g
Maximum size: 165 x 240mm (C5+) Minimum size: 90 x 140mm Maximum thickness: 5mm.
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There are 2 options giving different discounts on postage:

Option 1 Cleanmail OCR
Optical Character Recognition (OCR) is used by Royal Mail to read the address through the envelope window. At no extra cost Datagraphic will ensure the mail piece complies.
Postage discount is 3%.

Option 2 Cleanmail CBC
Space permitting and at no extra cost, Datagraphic will print a Barcode in the address area which Royal Mail can read through the envelope window.
Postage discount is 5%.
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Meeting the requirements:
To enable either Optical Character Recognition (OCR) or Customer Bar-coding (CBC) to work efficiently – and qualify for Cleanmail – the customer will need to accurately address at least 90% of their mail. Because the quality of presentation is critical to Cleanmail’s performance, the customer is required to undertake a Quality Assurance Process with Royal Mail that gives them accreditation for Cleanmail and its discounts. Following this one-off accreditation, they can use Cleanmail for future mailings without the need for re-testing. Customers receive automatic accreditation if they already use a Royal Mail approved software package, otherwise they can submit an extract of 5,000 records from their address database to Royal Mail for testing.

Other benefits:
Cleanmail accreditation allows Datagraphic to send larger mailings (over 4,000 items) via Mailsort 120CBC or OCR. Both options qualify for greater discounts than offered by the traditional Mailsort 1400 and as they incur less sortation Datagraphic can offer these services at a lower cost than Mailsort 1400.
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Datagraphic can undertake all the required testing on your behalf – please contact us to discuss your requirements

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